Pangle Blocking Control Rules

1. How to block unwanted ads

The Blocking Controls feature on Pangle is designed to help you block unwanted ads from appearing in your app.

• Create a blocking control rule on Pangle, and set the "Blocked Content" to block unwanted ad categories.
• After the "Blocked Content" has been set, select from the "Blocking" drop-down box to decide whether the blocked content applies to apps or ad placements. The blocking control rules will take effect immediately.

Note:

- You can edit or delete the blocking control rules at any time.

- Blocking ads will have a negative impact on the ad fill rate and ad revenue. Please proceed with caution.

2. How to create blocking control rules

a. Portal

• Blocking Controls: go to the "Blocking Controls" page after logging in to Pangle, then click on "Create".

• Add App: create or edit blocking control rules for apps

• Add Ad Placement: create or edit blocking control rules for ad placements

b. Blocked content

• Apps: search for apps by entering app store URL/developer name and then select the app(s) you want to block from the drop-down box. Alternatively, add an app by entering its App ID. A maximum of 1,000 apps can be added.
• Categories: select the ad categories you want to block.
• Keywords: enter the keywords you want to block (use commas to separate keywords if entered in batches) and then press the Enter key to confirm. A maximum of 1,000 keywords can be added.

Note:

- Please select at least one type of blocked content; otherwise blocking control rules cannot be successfully created.

c. Scope of blocking control rules

• Apps: select an app you want to use the blocking control rule on. The blocking control rule will apply to all the ad placements under the app (including the ad placements that will be added under the app in the future).

• Ad Placements: select an ad placement you want to use the blocking control rule on. The blocking control rule will only apply to the selected ad placement.

Note:

- A blocking control rule applies to either apps or ad placements and cannot apply to both apps and ad placements at the same time.

- As a result, when switching between app-level blocking and ad placement-level blocking, the previous setting will be overridden. Please proceed with caution.

d. Rule name

A rule name that has already been used by the account cannot be used again.

3. How to apply blocking control rules to apps or ad placements

a. Adding apps or ad placements when creating a blocking control rule

• When creating a blocking control rule, you can directly apply it to existing apps/ad placements.

• If there are no existing apps/ad placements, you will be prompted to create one on the "Create App"/"Create Ad Placement" page. After the app/ad placement is created, go back to the "Blocking Controls" page and decide where the rule applies.

b. Adding blocking control rules when creating/editing apps or ad placements

Alternatively, you can select a blocking control rule when creating/editing apps or ad placements, and you can select multiple blocking control rules at a time.