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B.Viewability

1. Partners must ensure that adverts are viewable in line with the MRC Viewable Ad Impression Measurement Guidelines or the MRC Mobile Viewable Ad Impression Measurement Guidelines, currently accessible at http://www.mediaratingcouncil.org/063014%20Viewable%20Ad%20Impression%20Guideline_Final.pdf and http://mediaratingcouncil.org/062816%20Mobile%20Viewable%20Guidelines%20Final.pdf as each set of guidelines may be updated from time to time.

2. Partner must not cover or hide any of the ad content provided by Pangle (for example, ad content should not run behind other content) and shall ensure that Pangle ads are not overlapped (in whole or in part) by any other content. Pangle ad content includes the Pangle ad logo and any other materials made available by Pangle for display on Partner’s digital properties including, but not restricted to, links, descriptions, and ad creative materials.

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